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Abortion Pill 360 Campaign
Abortion Pill 360 Campaign
Confront the “safer than Tylenol” myth.
Did You Know?
Awareness 360 Campaign
More than half of abortions performed are medication abortions.
Clients already know abortion pills exist - but do they know the risks?
We did the research and gathered stats so you don't have to!
The Abortion Pill 360 Campaign informs Clients and Donors and reaches women BEFORE they take the pill. We've got you covered!
Browse what is included in your 360 Campaign, below.
Start With SOCIAL MEDIA CONTENT
Preview your included content below!
2 Video Shorts
Get straight to the point with an eye-catching videos! Perfect for Instagram Reels, TikTok, and more, with your logo and calls to action to boost social media engagement.
Grapefruit & Abortion
What Does Grapefruit Have to Do with Abortion?
Trouble playing the video? View here.
Carousel Infographic
A swipeable, multi-part infographic that breaks down complex information about the abortion pill for easy understanding.
Social Media Posts
Engage your audience effortlessly with this branded social media post, including your handles for easy sharing!
What is the Best Way to Reach Donors?
☐ Direct mail
☐ Phone calls
☐ Social media
☐ Text messaging
Did you guess right?
If you answered Email, you're right!
Email is a heavy favorite for donors, with 48% citing it as their preferred method of hearing updates and appeals from the organization, according to data from Neon One’s 2022 report, Donors: Understanding the Future of Individual Giving
Abortion Pill Playbook PDF
Let us guide you to get the best out of this campaign.
The expanded Abortion Pill 360 Campaign playbook comes with a versatile donor email template for platforms like MailChimp and Constant Contact.
We've also included social media tips, email tips, subject lines, preheaders, and customizable links to your AP vs Tylenol video, fact sheet, donate link, and social media accounts!
INCLUDED CONTENT
Preview your included content below!
Medication Abortion Experience Article & WordPress Page Template
This article shares personal stories and critical insights into the physical and emotional challenges of medication abortion, highlighting safety considerations and support options for informed decision-making and post-abortion care.
Your article is customizable with:
- Your Center Name
- Branded Content
- Ultrasound or referrals for ultrasound
- Schedule Links
- (Optional) Abortion healing
Please Note: The appearance of this page may vary on different websites due to the inclusion of headers, footers, and sidebars. Certain elements may alter the overall layout and design. However, rest assured that the content remains unchanged, providing your site with accurate and reliable information.
If your site isn't a WordPress site, there is a non-WordPress fee of 0.5 VP Credits or $125 non-VP.
Countdown Stories
Two story slides that build anticipation and educate viewers about the abortion pill.
Ad for Centers
Reach more people with your article: advertise about the Abortion Pill.
Ideal for Geofencing ads, your Google Business Profile, and running paid Google Ads.
Your ad image comes with the 360 Campaign. You can run ads yourself, or pay us to manage your campaign (add-on service billed seperately.)
Why Paid Ads?
Google has two types of accounts: one for paid ads and another for grant-funded ads. The paid account is essential because it allows us to reach a wider, more targeted audience by using abortion keywords.
A grant account limits what medical keywords we can use, so a paid account is key to getting the results you’re looking for. (You'll also need to set up a medical certification with Google and an abortion certification that says 'we do not provide abortions.')
If you’re worried about costs, we can work with you to set a budget that fits your needs, and you’ll have complete control over how much you spend. (Or you can choose not to run the ads. Your organic reach will be smaller.)
Web Banner for Centers
Visually appealing web banner that centers can feature on their website to highlight the campaign’s message and resources.
Abortion Pill Fact Sheet
Eye-catching promotional graphic to help you inform your audience about support options regarding the abortion pill. Plus, it makes a great printable!
Set up a DM campaign where clients direct message you a keyword, like PILL and have Facebook auto-reply with a private link to your Fact Sheet. (Details in the Playbook.)
2 Extra Church Components!
Two additional church graphics provide pregnancy centers with impactful visuals to share with local churches, promoting their abortion pill resources and support services.
Church Socials Graphic
Church Slide Graphic
Let's get started!
Fill out the form below to get started. Once we have received your request, you'll get a confirmation email. Then in 4 business days, you'll get your 360 Campaign.
